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List Of 20 Ideas To Create Engaging Social Media Posts

Social media has become crucial for businesses and individuals to connect with their audience, build a community, and establish a robust online presence. However, creating engaging and exciting content that keeps your followers interested can be challenging.

To help you out, here are 20 exciting content ideas to generate engaging social media posts:

Memes

Memes are a popular and effective way to connect with your audience. They are relatable, shareable, and often go viral.

For example, you could create a meme related to your brand or industry and share it on your social media platforms.

Polls

Polls are a great way to engage your audience and get their opinion on various topics.

For example, ask your followers what their favorite product or content they prefer to see on your social media platforms.

Quotes

Inspirational or motivational quotes can be a powerful way to connect with your audience.

For example, you could share a quote that relates to your brand or industry and add your own thoughts or commentary.

Tips - How to..., Ways to... etc.

Sharing tips and advice on various topics can be a great way to establish yourself as an expert in your field.

For example, if you run a fitness blog, you could share tips on how to stay motivated while working out.

Infographics

Infographics are a great way to present complex information in an easy-to-understand format.

For example, you could create an infographic that compares the benefits of different types of exercise or that illustrates the process of how a product is made.

Play on words

The use of puns or wordplay can be a fun and effective way to grab attention and make your audience laugh.

For example, if you are a bakery, you could share a post with a play on words like "we knead you"

"Like if... "

You could ask your audience to like the post if they can relate to a certain statement or if they believe in something.

For example, "Like if you believe in the power of coffee to start your day"

Ask a "True or false" question

Asking a "True or false" question can be a great way to engage your audience and spark conversation.

For example, you could ask, "True or false: The Great Wall of China is visible from space?"

Ask an "if you could turn back time" question

Asking an "if you could turn back time" question can be a great way to spark conversation and get to know your audience better.

For example, "If you could turn back time, what's the one thing you would bring back?"

Did you know?

Share interesting facts or trivia related to your brand or industry.

For example, "Did you know that the average person will spend six months of their life waiting for red lights to turn green?"

Social media holidays

Take advantage of social media holidays such as National Coffee Day or National Pizza Day to create content that relates to your brand or industry.

For example, you could create a special offer for National Coffee Day if you run a coffee shop.

Share user-generated content (UGC)

Share content that your followers have created, such as a photo or video of them using your product. This not only shows that you value your audience but also increases the chance of them sharing the post with their own followers.

GIFs

GIFs are a fun and engaging way to share information or express an emotion.

For example, you could create a GIF that shows the process of how a product is made or that expresses excitement about an upcoming event.

Behind-the-scenes or Bloopers

Share a glimpse into the inner workings of your company or the process of creating a product. This can build trust and a deeper connection with your audience.

For example, you could share a video of the team preparing for a photo shoot or a "behind the scenes" look at the production of a new product.

Emoji-based content

Emojis can be a fun and creative way to express emotions and ideas.

For example, you could create a post that uses emojis to tell a story or convey a message.

Listicles

Listicles, or list-based articles, are a popular and easy-to-digest format for content.

For example, you could create a list of the top 10 things to do in your city or the top 5 benefits of using a certain product.

Challenges

Challenges can be a fun and engaging way to keep your audience interested.

For example, you could create a post that challenges your followers to spot the difference between two similar images of your product.

Share own blogs or from others

Share other relevant and informative blogs or articles in your area of business. This not only helps to establish you as an expert in your field but also shows that you are keeping up with industry trends and developments.

Will you do a "left or right swipe"

This type of post can be a fun and engaging way to get your audience's opinion on various topics.

For example, you could post two different images and ask your followers to "swipe left" if they prefer one and "swipe right" if they prefer the other.

Funny movie reviews

Share a funny review of a movie that relates to your brand or industry.

For example, if you are a restaurant, you could create a humorous review of a food-related film such as "Chef" or "Julie & Julia."


In conclusion, these 20 content ideas are just a starting point and can be tailored to fit your brand and audience. The key is to keep experimenting and testing different types of content to see what resonates with your audience. Remember that social media is a two-way conversation, and the more you engage with your audience, the more likely they are to engage with you.


With Postanza AI, you can save time and effort by automating your social media content creation process. So, if you are struggling to find time to manage your social media, give Postanza AI a try and see the difference it can make for your business. The best part is that you can try it for free and see how it can help your business grow.